Client: Stop Making Sense
Brief: On the beautiful Croatian coastline, halfway between Zadar & Split, lies Tisno and The Garden: a magical secluded bay with its own private beach, a taste of paradise for intrepid party-goers! 4 days and nights of dancing in the sun, by the sea and under the stars, Stop Making Sense was a music event without pretension, full of warmth and a strong sense of community, all about the sunshine, the people, the music and the escape. Our brief was simply to capture and document the fun and frivolity of the music festival across the four days while increasing activity to the website through the promotional imagery.
Response: In order to increase ticket sales for the boat elements of the festival we were edited together a promotional video compiled from previous footage recorded by us at the festival. Teaming up again with close collaborators Brother Brother, Anomalous Visuals were the official documentary team covering the festival for it’s fourth year. Keeping kit to a minimum in order to fully immerse ourselves within the festival vibe we used DSLR cameras, portable sliders and light rigs to capture the festivities. Focusing on crowd reactions, dancers, DJ’s and live acts across the varied areas of the Garden – the beach bar, the live arena/woods stage, the off site club Barberella’s and the daily boat parties – our close connection with the promoters allowed us to highlight and record the unique atmosphere of this bespoke event.
Alongside the documentary aspect Anomalous also teamed up with Promoters Abattoir the Party to curate the Beach Bar Stage for the Saturday evening. Showcasing our special blend of electronica, soul, disco, house and techno Anomalous DJ was joined by Elena Columbi, Sam Don and special guest DJ Hunee to party through into the early hours.
Results: The event photography and video was used by the festival as the main promotional imagery for the website, social media platforms and print campaigns, while also being featured across dance music online press.
The curation of the Beach Stage lead on to further collaborative parties with promoters Abattoir, as well as increased activity from Anomalous DJ.
Photography: Antony Price
Videography: Brother Brother
Additional Photography: Egle Trezzi